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Doner Facebook

Advertising Film

Doner Facebook

Doner Facebook

Advertising Film

Doner is an advertising agency. This Facebook cut is paid social work for a brand that needed a film, not a slide deck. Agencies hire Adam in Austin when a campaign needs a real shoot. Call 719-964-6971 or start a project with us.

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Advertising Film

Doner Facebook. A Paid-Social Cut That Opens On A Cliffside Lodge Over A Lake.

Film by Adam Grumbo

Cliffside lodge and lake, the Facebook cut opening. Film still at 0:02.
A later hold from the brief. Film still at 0:10.

Doner is a Detroit advertising agency, headquartered in Southfield, Michigan, with later offices in Los Angeles and Norwalk. The shop's own line is modern marketing for ordinary people. Agencies hire an Austin camera when a paid-social brief needs a real shoot, a frame people will stop on in a feed.

This Facebook cut is that kind of job. The opening still is an aerial of a long white lodge with a red-tile roof, perched on a dark cliff above a deep blue lake. A glass terrace sits on the edge. Villages and a road sit in the green valley below. Soft cloud sits on the hills.

The campaign as it ran. Film still at 0:17.
A tighter look at the frame. Film still at 0:24.

The rest of the film stays with the brief as it ran: later holds, a room, conversation on camera, and the close of the cut. The title on this site is Doner Facebook. The client of record on the agency side is Doner. The landscape in the first frame is the proof that the job left a studio.

Who Hired The Camera

The room in the Facebook cut. Film still at 0:31.
Conversation on camera. Film still at 0:38.

Agency producers book a location day when a social cut has to feel like travel, hospitality, or a place a viewer has not stood. A slide will not hold a cliff and a lake.

The brief here was a Facebook film for Doner. The camera starts high, then comes into the rooms and the people the campaign needed.

The recap stays with the shoot. Film still at 0:45.
A quieter hold. Film still at 0:52.

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Tell us the date and what the files have to do. Fill out the form and we will reply.

What The Camera Held

After the aerial, the stills move through the campaign as it ran. Wider holds sit with the job. Tighter holds sit with faces. The file is a little over a minute and a half.

Later in the paid-social film. Film still at 0:55.
A wider look at the job. Film still at 1:02.

Paid social lives or dies on the first seconds. The lodge on the cliff is that open.

What The Film Delivers

The story as it moved. Film still at 1:09.
Guests in the frame. Film still at 1:16.

Agencies use a cut like this in a review and in a feed. Hire us when the next campaign needs a real landscape and a real room.

Late in the cut. Film still at 1:23.
A last interior hold. Film still at 1:30.
Closing frames from Doner Facebook. Film still at 1:37.

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